visual media
  • Services
    • Website Design
    • Email Marketing
    • Google My Business Optimization
    • Internet Marketing
    • Facebook Ads
    • Webinars and Events
    • Graphic Design
  • Pricing
  • Portfolio
  • Blog
  • Contact

How can Facebook Ads help your business?

11/19/2020

0 Comments

 
There are many benefits to using Facebook ads for your business.  From building brand awareness to acquiring new customers Facebook ads have the ability to help your business grow. Let’s take a look at some of the reasons why Facebook ads are so effective.
Your customers are on Facebook
​​Facebook has billions of users and most of them check their Facebook page several times a day. 
Facebook user stats
source: statista.com
Facebook ads are one of the cheapest forms of advertising
​Facebook ads are much less expensive compared to other forms of advertising such as print ads, TV, and radio ads. For a modest ad spend, you can reach thousands of people across Facebook’s platforms. You control how much you want to spend on your Facebook ads. You can choose between daily or lifetime budgets. There are no long term contracts. You decide how long to run your ads and you can easily turn them off and on whenever you see fit.
Facebook ads are measurable
Unlike many other forms of advertising, you can actually measure the results of your Facebook ads. You can measure how many times your ad has been seen, how many clicks the ads received, and many other details including the demographics you identified when targeting your ad.
Facebook ads get immediate results
Typically in less than 24 hours your Facebook ads can be up and running bringing your website lots of traffic and leads. If you’re looking to get people’s attention fast, Facebook advertising is the way to go.
Facebook ad targeting options
Facebook has terrific ad targeting
You’re able to reach the right audience with Facebook targeted ads. You can choose a variety of options in your ads to target your exact audience. Some of these options include location, age, interests, and job titles. 

Facebook ads are mobile-friendly
Why is that important? Half of all users access the Internet via mobile devices. Over 85% of Facebook users access Facebook from their mobile devices. You can rest assured that your ads will be seen on these mobile devices and will reach your audience no matter where they are.
Organic Facebook marketing is practically nonexistent
The days of organic Facebook marketing are over. Even if you have thousands of followers on your Facebook page, only a small fraction will actually see your posts. The average organic reach for a Facebook post is 5.5% (source: Hootsuite). Unfortunately, Facebook intentionally does this so that you pay for Facebook ads. If you want people on Facebook to see your product or service, you need to pay for Facebook ads.
Facebook ads can help you grow your email list
You could use the “lead ad” option to capture email contacts with your Facebook ad or direct people to a landing page on your website with an email signup form. You could offer something on your page for free that requires people to register. This is known as a lead magnet.
Facebook ads will increase your website traffic
You can run a Facebook ad captain to direct people to a landing page on your website. Not only will this increase traffic to your website, but it will also be an opportunity to capture lead information.
Facebook ads build brand awareness
The more you advertise on Facebook, the more people will become familiar with your brand. When it’s time to make a purchase they will more likely remember your business.
Your competitors are using Facebook ads
Not advertising on Facebook puts your business at a disadvantage because your competitors are probably using the platform. 87.1% of U.S. marketers will use Facebook marketing in 2020 (source: eMarketer). If they’re not, it will put you at an advantage.

I hope by now you can see the benefits of using Facebook ads. If you still have questions or need help setting up a Facebook ad campaign as the process can be very confusing, feel free to reach out to us and we’d be glad to assist you.
0 Comments

How to Make the Best of Facebook Ad Targeting

10/8/2020

0 Comments

 
Picture
With a potential advertising reach of 1.9 billion users, Facebook is undeniably one of the most powerful platforms to market your products or services.

​With over 7 million advertisers on Facebook, it can be difficult for brands to stand out on Facebook amidst the masses.

Here, we'll dive into the various Facebook ad targeting options you might consider to get the highest ROI on your campaigns.

Continue reading on HubSpot >>
0 Comments

    About This Blog

    I am Eric Acevedo, a web site designer and Internet Marketing specialist. Here is where I blog about web tips, ideas, and information about how the web can help your business.

    View my profile on LinkedIn

    Archives

    February 2021
    December 2020
    November 2020
    October 2020
    August 2020
    June 2020
    April 2020
    March 2020
    February 2020
    January 2020
    November 2017
    October 2017
    October 2016
    September 2016
    August 2016
    April 2016
    February 2016
    September 2015
    July 2015
    June 2015
    May 2015
    October 2014
    July 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    May 2013
    March 2013
    February 2013
    January 2013
    October 2012
    February 2012
    April 2011
    July 2010
    June 2010
    November 2009
    October 2009
    September 2009
    August 2009

    Categories

    All
    Company News
    Email Marketing
    Facebook Ads
    Graphic Design
    Instagram
    Marketing
    Mobile
    Personal
    Project Wins
    Quote
    Remote Work
    Seo
    Social Media
    Testimonial
    Tips
    Web Apps
    Web Design
    Webinars
    Zoom

    RSS Feed

Visual Media logo
Accessibility Statement
Home | About | How We Work | Pricing | Blog | Contact

​
Your digital marketing virtual assistant!
Visual Media
​Lawrence Township, NJ 08648
(732) 354-1123​
Copyright 2010-2020 Visual Media
Photos used under Creative Commons from Valerie Everett, Rubber Dragon
  • Services
    • Website Design
    • Email Marketing
    • Google My Business Optimization
    • Internet Marketing
    • Facebook Ads
    • Webinars and Events
    • Graphic Design
  • Pricing
  • Portfolio
  • Blog
  • Contact